![]() Yelp is the top 10 social network in the US.And, social networks like Yelp become a major source of information about brands, products, and services. There are more than 4.2 billion active social media users in the world.Yelp Users are More Active Social Media Users Thus, Yelp users or ‘Yelpers’, as they are colloquially known, have considerable influence. Covering bars, dental clinics, salons, and even doctors, it is one of the most trusted review platforms providing service to tourists and locals alike. It has been a go-to platform for finding information about products and services for more than a decade. Since starting in 2004, Yelp is now nearly synonymous with online reviews. Without further ado, here are the vital Yelp statistics that you must know today. ![]() In this way, you will be able to understand its influence so you can leverage this for your business. With that said, we prepared this article to help you get to know one of the most popular review sites in the world. This is why it is high time for companies to adopt reputation management software to help curb negative reviews online across different platforms by dealing with aggrieved customers authentically. Customer reviews may make or break a business, especially when it has snowballed in social networking sites. Many businesses today struggle because of bad reviews in the midst of the pandemic. Just like in the South Park episodes featuring Yelp reviewers, not every publicity is good publicity. Founded in 2004 by former PayPal employees, the company quickly became the poster child of review sites, famous enough to have its users parodied on South Park. And, one of the most popular social networks for reviews is Yelp. Now, most of these reviews are on social media. As recent customer reviews statistics show, consumers seek each other’s opinions on products and services before purchasing.
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